2022, 2024

UI/UX Design for EMB Global Website

Redesigned and built EMB Global's & EHAD Studio's digital presence across regions creating scalable, functional, and visually engaging websites from scratch on Webflow.

Project

UI/UX & Development

Overview

This project showcases my end-to-end experience in website design and development, across two very different platforms and brand needs.®

At EMB Global, I led the UI/UX revamp of the company website multiple times across 2022 to 2024, while also building the entire EHAD Design Studio website on Framer, optimized for storytelling and visual aesthetics.

Key Contributions

In 2022, I designed the complete EMB website with an intent to improve UX and present our services with more clarity. I also worked on performance marketing landing pages to support lead-gen efforts.

In 2023, as we neared Series A funding, I was tasked with building two regional websites one for India and one for MENA within a strict one-month deadline. I first collaborated with an agency, then took over full development and designed both websites on Webflow myself.



Meanwhile, for my own design venture, EHAD Design Studio, I designed and developed the website using Framer, focusing on minimalism, animation, and a smooth narrative flow that reflects the studio's identity. This gave me a chance to bring in more creativity and experiment with micro-interactions and motion design.

Learnings

From Webflow to Framer, I learned how to adapt quickly to different platforms and needs from a high-scale B2B tech company to a boutique design studio.

I also sharpened my skills in visual consistency, layout hierarchy, and translating brand strategy into user-friendly digital experiences.

Recent Involvement

With EMB’s new brand identity launching in 2024, I supported the founders in planning the next phase of the website revamp.

While an external agency was being considered, I shared all my learnings, references, assets, and ensured the transition stayed true to the brand’s tone.

More Works

©2024

2022, 2024

UI/UX Design for EMB Global Website

Redesigned and built EMB Global's & EHAD Studio's digital presence across regions creating scalable, functional, and visually engaging websites from scratch on Webflow.

Project

UI/UX & Development

Overview

This project showcases my end-to-end experience in website design and development, across two very different platforms and brand needs.®

At EMB Global, I led the UI/UX revamp of the company website multiple times across 2022 to 2024, while also building the entire EHAD Design Studio website on Framer, optimized for storytelling and visual aesthetics.

Key Contributions

In 2022, I designed the complete EMB website with an intent to improve UX and present our services with more clarity. I also worked on performance marketing landing pages to support lead-gen efforts.

In 2023, as we neared Series A funding, I was tasked with building two regional websites one for India and one for MENA within a strict one-month deadline. I first collaborated with an agency, then took over full development and designed both websites on Webflow myself.



Meanwhile, for my own design venture, EHAD Design Studio, I designed and developed the website using Framer, focusing on minimalism, animation, and a smooth narrative flow that reflects the studio's identity. This gave me a chance to bring in more creativity and experiment with micro-interactions and motion design.

Learnings

From Webflow to Framer, I learned how to adapt quickly to different platforms and needs from a high-scale B2B tech company to a boutique design studio.

I also sharpened my skills in visual consistency, layout hierarchy, and translating brand strategy into user-friendly digital experiences.

Recent Involvement

With EMB’s new brand identity launching in 2024, I supported the founders in planning the next phase of the website revamp.

While an external agency was being considered, I shared all my learnings, references, assets, and ensured the transition stayed true to the brand’s tone.

More Works

©2024

2022, 2024

UI/UX Design for EMB Global Website

Redesigned and built EMB Global's & EHAD Studio's digital presence across regions creating scalable, functional, and visually engaging websites from scratch on Webflow.

Project

UI/UX & Development

Overview

This project showcases my end-to-end experience in website design and development, across two very different platforms and brand needs.®

At EMB Global, I led the UI/UX revamp of the company website multiple times across 2022 to 2024, while also building the entire EHAD Design Studio website on Framer, optimized for storytelling and visual aesthetics.

Key Contributions

In 2022, I designed the complete EMB website with an intent to improve UX and present our services with more clarity. I also worked on performance marketing landing pages to support lead-gen efforts.

In 2023, as we neared Series A funding, I was tasked with building two regional websites one for India and one for MENA within a strict one-month deadline. I first collaborated with an agency, then took over full development and designed both websites on Webflow myself.



Meanwhile, for my own design venture, EHAD Design Studio, I designed and developed the website using Framer, focusing on minimalism, animation, and a smooth narrative flow that reflects the studio's identity. This gave me a chance to bring in more creativity and experiment with micro-interactions and motion design.

Learnings

From Webflow to Framer, I learned how to adapt quickly to different platforms and needs from a high-scale B2B tech company to a boutique design studio.

I also sharpened my skills in visual consistency, layout hierarchy, and translating brand strategy into user-friendly digital experiences.

Recent Involvement

With EMB’s new brand identity launching in 2024, I supported the founders in planning the next phase of the website revamp.

While an external agency was being considered, I shared all my learnings, references, assets, and ensured the transition stayed true to the brand’s tone.

More Works

©2024